Home Technology Surveillance specialist IDIS launches unique ‘Create A Better World’ campaign

Surveillance specialist IDIS launches unique ‘Create A Better World’ campaign

by Brian Sims

IDIS is highlighting the more caring side of surveillance technology as it launches a new initiative designed to support a deserving charity or community group with the donation of an advanced video system. While security professionals are already aware of all the good that CCTV continually does, in the public’s imagination video footage is all-too-often associated with the darker side of human nature and criminality. Video surveillance can equally reveal the more selfless and caring things that ordinary people do, as IDIS points out in a new video entitled ‘Create A Better World’.

To show support for the Korean technology leader’s plan to donate a complete system to a deserving cause – and potentially win a European mini-break for two people – EU and UK end users, security installers, system integrators and industry professionals can simply add a comment and like the campaign on the IDIS Facebook page. The closing date is 30 September and the chosen community organisation will be announced by 14 October, along with the winner of the holiday.

“IDIS has a long tradition of supporting social welfare and community development projects and we actively encourage employees in philanthropic activities near our facilities,” explained James Min, managing director of IDIS Europe. “With our ‘Create A Better World’ initiative, we’re looking to support projects that positively impact local communities by helping them with our expertise and technology.”

The initiative builds on the success of a similar programme in the US, which saw IDIS America donate new video technology to the Salvation Army of North Texas.

*View the campaign video on YouTube

*To find out more about IDIS’s surveillance solutions visit www.idisglobal.com. For up-to-date news and information follow IDIS on Facebook, LinkedIn and Twitter

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