British Security Industry Association launches updated and enhanced website  

The British Security Industry Association (BSIA) has launched its updated and enhanced website. From Friday 31 January, www.bsia.co.uk will reflect the Trade Association’s positioning as the voice of the professional security industry, with a modern, updated and refreshed platform for members, potential members and end users.

The new website features prominent search engines: one designed to access members’ services and the other to find general information on security. It’s now also much easier to navigate using the three click standard, with a clear and simplified menu that makes it easier to search for BSIA members, news and insight, products and services and information on how to join the Trade Association.

There’s more emphasis on the use of digital technology using video and podcasts to promote thought leadership, member initiatives, standards and guidance. The website also promotes more actively an array of the BSIA’s other services, such as Skills for Security, SaferCash and SaferGems, as well as showcasing the Trade Association’s major awards programme, namely the British Security Awards.

The new website features more visibility of key contacts, from Association staff through to Section chairs, with more options for members and prospective members to contact directly for additional information. The new technology behind the website also gives members a useful dashboard to manage their own engagement with the Association.

Mike Reddington

Mike Reddington

As part of the launch, the BSIA has reviewed its corporate identity and created a new palette of colours, using blue, red and white, while also retaining its current logo and brand elements to reflect the Association’s strapline: ‘the voice of the professional security industry’.

Mike Reddington, CEO at the BSIA, said: “We launch our new and much improved BSIA website with great pride. By using the latest digital technology, the new platform has been designed for easy access to the services and thought leadership for our members as well as the large portfolio of products and guidance that the Association offers to the marketplace – for members, end users and future members of the Trade Association.”

Reddington added: “The website is an incredible repository of information and expertise, which the new design and user journey highlights much more clearly than any other iteration in the past. I’m confident that the customer experience when using our new website reflects our position as the voice of the professional security industry.”

About the Author
Brian Sims BA (Hons) Hon FSyI, Editor, Risk UK (Pro-Activ Publications) Beginning his career in professional journalism at The Builder Group in March 1992, Brian was appointed Editor of Security Management Today in November 2000 having spent eight years in engineering journalism across two titles: Building Services Journal and Light & Lighting. In 2005, Brian received the BSIA Chairman’s Award for Promoting The Security Industry and, a year later, the Skills for Security Special Award for an Outstanding Contribution to the Security Business Sector. In 2008, Brian was The Security Institute’s nomination for the Association of Security Consultants’ highly prestigious Imbert Prize and, in 2013, was a nominated finalist for the Institute's George van Schalkwyk Award. An Honorary Fellow of The Security Institute, Brian serves as a Judge for the BSIA’s Security Personnel of the Year Awards and the Securitas Good Customer Award. Between 2008 and 2014, Brian pioneered the use of digital media across the security sector, including webinars and Audio Shows. Brian’s actively involved in 50-plus security groups on LinkedIn and hosts the popular Risk UK Twitter site. Brian is a frequent speaker on the conference circuit. He has organised and chaired conference programmes for both IFSEC International and ASIS International and has been published in the national media. Brian was appointed Editor of Risk UK at Pro-Activ Publications in July 2014 and as Editor of The Paper (Pro-Activ Publications' dedicated business newspaper for security professionals) in September 2015. Brian was appointed Editor of Risk Xtra at Pro-Activ Publications in May 2018.

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