Home News IFSEC transforms into “integrated security event” and adopts “new industry role” addressing critical global security challenges

IFSEC transforms into “integrated security event” and adopts “new industry role” addressing critical global security challenges

by Brian Sims

Security has never been a more critical subject of discussion. 2017 has been a year wherein organisations and Governments have become increasingly aware of the fact that the substance of the threat which they’re working to prevent has changed irrevocably. Europe fell victim to a string of unpredictable attacks, Yahoo saw its share value fall by $350 billion over 48 hours after the largest security breach in history was revealed, the NHS found its physical assets left vulnerable after a ransomware attack disrupted the ambulance service, the FBI and Apple “went to war” on encryption and Airbnb properties were left in chaos when a smartlock update went wrong.

These occurrences represented a pivotal theme: the need for all those influencing security to adapt to reflect the more complex world and the ever-closer interweaving of physical and cyber security.

On that basis, the time is now for the security profession to unite its knowledge and technologies in order to protect people, property and profits. According to UBM EMEA, organiser of the annual IFSEC International exhibition, to do this we must transform our expertise. UBM commented: “We must be able to access the solutions we need. We must commit to making the world a safer place.”

IFSEC has a vision, and that’s to transform alongside the security industry. IFSEC and FIREX International brand director Gerry Dunphy told Risk UK: “As of 2018, it’s IFSEC International’s commitment to become this place for the profession to create a safer world. More than just a prominent trade show, IFSEC must foster the global security conversation, be the vessel that sets and carries the agenda and be the antenna for broadcasting the safety and security dialogue. 2018 will be the inauguration year of a transformation of IFSEC’s 40-year heritage as a physical security show into a high-level Security Summit and integrated security event.”

Reflecting on the past

When IFSEC was first conceived, the threats facing us all were merely physical. Society has adapted since then, and UBM feels that this is the year in which its IFSEC International event must do the same.

Gerry Dunphy: brand director for IFSEC and FIREX International

Gerry Dunphy: brand director for IFSEC and FIREX International

The security profession must evolve to meet modern needs, and IFSEC International is determining to become the arena for the big discussions, however difficult they may be.

“The security profession must discover solutions that are a driving force in protecting businesses, people and data,” continued Dunphy. “IFSEC will give the security industry the platform to display and discover products and services designed to help national, corporate and home security adapt to the changing tides of tomorrow’s challenges.”

According to Dunphy, it’s the security profession itself that absolutely must drive the agenda going forward. “IFSEC International will exist for the world’s leading security experts to find a platform for provocative debate on global security and propel intercommunication forward between the installer, integrator, end user and vendor,” urged Dunphy.

Existing as a conduit

IFSEC International will exist to be the conduit between the security profession and the solutions needed to achieve global safety. In order to pilot this conversation in 2018, IFSEC International will:

*Drive an emphasis on major Keynote addresses from strategic global security leaders in a dedicated Security Summit

*Host a multitude of high-level panel debates involving Government and industry influencers, all of them congregated in the striking Amphitheatre

*Provide the opportunity to hear from those leading the way in identifying, installing and maintaining “transformational” security practices between physical and IT, introducing an Integrated Security Theatre

*Establish the impartial voice of security equipment, rigorously holding technology up to the test in real-life testing across attack scenarios, surveillance situations and more

*Propel intercommunication forward between the installer, integrator, end user and vendor in hosted and collaborative round table peer discussions

*Deliver security innovation to the world, revealing thousands of differentiated products that will filtrate from Government to the boardroom and to every individual in the security profession

Forging the global agenda

Dunphy explained: “As custodians of IFSEC International, which is a privilege we’re rightly proud to have, we trust that the industry, the market and every stakeholder will view this declaration of intent in a positive light. IFSEC International is indeed a successful exhibition, but we’re acutely aware that it has a profound reason to exist at a more elevated level.”

In conclusion, Dunphy informed Risk UK: “If there’s a vision of what makes a safer global landscape, it begins with the security profession. Join the beginning of this journey with IFSEC International 2018 to design a more secure world and help security thrive over threat.”

*IFSEC International 2018 runs at ExCeL London from 19-21 June. For further information access the website

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